“Competitive Strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.” – Michael Porter, What is Strategy HBR. [spacer height=”8px”]
“Strategy is an integrated set of choices that uniquely positions the firm in its industry so as to create sustainable advantage and superior value relative to the competition.” – Playing to Win
Best articles: What is Strategy, Michael Porter. WTF is Strategy, Vince Law.
Best Books: Competitive Strategy, Michael Porter. Playing to Win, Lafley and Martin (my notes)